Time to ‘up the ante’ for Christmas selling

71 days to Christmas and retail businesses are thinking about ways to increase their share of that important Christmas wallet.The key is to start early and build Christmas into your website now.

Get your loyal customers to buy early. Let them know about your Christmas products, any specials you have (maybe a free something the first 10 customers?). Or other value-added services; are you willing to hold Christmas wish lists for your most loyal customers? Do this easily by email.

What about Google? Now is definitely the time to get your Christmas range on your site so that Google can crawl your pages. Change a catalogue page to ‘Christmas gifts’. Remember to make sure your product titles contain the product keywords and be specific. Include a SitesPlus free text page  ‘Christmas ideas for Children’  or women or whatever your market is, and include links to various products you are selling.

What about Google Ads? If you’ve never used AdWords before, now is the time to start, look on the blog for a link to a free £30 starter voucher, so have a go, call us or email SitesPlus for some insider tips to get the best out of your adverts.

Get going now and beat the competition!

Kate @ SitesPlus HQ